I want you to meet my friend Louie, the founder of Be You Lifestyle Boutique. She has a real gift for making women feel fabulous in their own skin — and if you love feel-good fashion that’s comfy, flattering, and real, you’re going to love what she’s built.

Louie created Be You Lifestyle Boutique to be a welcoming space for “real fashion for real women.” She specializes in one-sized styles that feel amazing, flatter beautifully, and work for all sorts of bodies and lifestyles. Her mantra is “I don’t love it because I sell it... I sell it because I love it.” Every item she stocks is carefully curated to bring happiness, wellbeing, and everyday contentment to her customers.
Start with her Knitwear Collection — it’s a cozy, wearable dream.

Let’s talk about her bestselling Slash Neck Batwing Jumper. It’s been the number one knitwear item for three years running, and for good reason: it's soft, non-itchy, keeps you warm without overheating, and looks great on everyone. Customers collect it in multiple colors — and Louie even calls it her “lucky jumper,” because she wore it the night she won her first ever business award for Best Independent Retailer.

Calling all clothes & candle addicts — tour the store at beyoulifestyleboutique.co.uk and claim 20% off sitewide with code Sarah20.